Recycled Food Packaging Partnerships

KP Partnered with Tesco and Hilton Foods on rPET Food Trays

References: foodbev & kpfilms

Klöckner Pentaplast (Kp) has announced a new partnership run the UK with Tesco and Hilton Foods that will see them providing the brands with rPET food trays. The trial comes as the latest development from Kp's Tray2Tray initiative that will see Tesco using the packaging for its Tesco's Finest Minced Beef, which will be paired with the Kp Flexilid that's also crafted with an eco-friendly composition that includes 30% recycled post-consumer recycled (PCR) content. The initiative responds to increasing demand for recycled packaging efforts on a mass scale as a way to reduce reliance on virgin materials.

Global Account Director at Kp Rebecca Harris spoke on the pilot project saying, "While this is a pilot, it’s clearly a massive step forward for the packaging circular economy. We launched our Kp Tray2Tray initiative because valuable food-safe tray material enters the recycling loop, but all too often the rPET material is downcycled to other product applications. Until something changes and demand is boosted, the required collection, sorting and recycling at scale will not be sufficient. So, what we’re doing here has real significance."