Recycling-Friendly Packaging Films

The challenge is enormous

The Innovia Films RayoFloat white APO (WAPO) polyolefin shrink film is a new product of the packaging brand's portfolio that's engineered with the needs of brands and also recycling facilities in mind. The packaging film is characterized by its low-density profile that will maintain its floating nature when printed, and boasts opacity that will enhance overall light blocking making it great for dairy, nutritional products, food supplements and more. The film can be easily separated and removed from PET bottles and other styles of plastic containers during the recycling process, and is itself crafted with 20% post-industrial recycled content.

Managing Director Simon Huber spoke on the Innovia Films RayoFloat white APO (WAPO) polyolefin shrink film saying, "We have seen a need in the market to create an opaque film that floats and can be combined with transparent PET bottles. Many light-sensitive products are packed in HDPE bottles that are not recycled back into food-grade packaging – at least not at the moment. This innovation is a game changer and can enable dairy brands and other companies that have light-sensitive products to switch to a transparent PET bottle that can and will be recycled back into food-grade packaging – closing the loop.“