Sustainably Crafted Ciders

The challenge is enormous

Thatchers Juicy Apple cider is a new libation from the UK-based brand crafted with quality and taste at the forefront, but also sustainability.

The cider is positioned by the brand as being made with 100% renewable electricity to give it a sustainable edge over other varieties on the market. The cider consists of premium apples that have been processed to achieve a light flavor profile with a touch of sourness before being fermented and blended. The cider comes in with a 4% ABV and is an exclusive for the bar and pub market in the UK.

Managing Director Martin Thatcher commented on the Thatchers Juicy Apple cider saying, "This brand-new cider, which began life in our Cider Barn range, reflects the demand from British consumers for a light, crisp cider, that provides refreshment with a gentle bite. This easy-drinking cider is ideal for those discovering apple cider for the first time, and fits into our range. At Thatchers we put as much care into looking after the environment as we do to creating great cider, so crafting ciders that are not only powered by sunshine, but as refreshing as a cool breeze on a warm summers day, is in our nature.”