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Coveris Debuts the New Packaging for Simply Lunch’s Stir Me Up Range

Kanesa D — March 1, 2023

References: packagingnews & coveris

Coveris has collaborated with Simply Lunch to produce its new Stir Me Up Salad line packaging. The new covered trays reduce plastic by 85% compared to the previous boxes used by the brand. The new format includes On-Pack Recycling Label instructions and a board that has been responsibly sourced and certified. Simply Lunch has taken advantage of the packaging's wide glass and entirely printed outer layer to give customers better product visibility when shopping. “Coveris is committed to its No Waste vision and is proud to support Simply Lunch on their sustainability journey with this packaging development. Simply Lunch has utilised the packaging’s printable space brilliantly to create a range that stands out on the shelf,” said Paul Robertson, Coveris’ food-on-the-move director.

Image Credit:

Coveris