Environmental Activist Cafes
Patagonia's Pop-Up Educates on the Climate Crisis & Inspires Action
Laura McQuarrie — September 27, 2019
Patagonia, the sustainable outdoor clothing brand that's passionate about reducing its environmental impact, launched a pop-up activist cafe that serves as a hub for people who want to learn more about the climate crisis. The UK pop-up serves as a physical version of Patagonia Action Works, which exists online, and helps to connect people to activist training, campaigning ideas. In the cafe, people are inspired to take action and may even take books that can be borrowed for inspiration.
As knowing where to start with a new project can sometimes be the most challenging, Patagonia's pop-up features a bunch of action postcards and skill cards that show people the small steps they can take, as well as how they can put their strengths to use.
