Deconstructable Bag-in-Box Packaging

Smurfit WestRock is setting a new standard in sustainable packaging with its patented EasySplit Bag-in-Box design. This solution is tailored to meet the stringent requirements of the Packaging and Packaging Waste Regulation (PPWR), which mandates a minimum recyclability rate of 80%.

"With the European Commission set to decide on the methodology within the next three years, it is imperative to act swiftly and demonstrate a viable solution to the challenge," said Massimiliano Bianchi, CEO of Smurfit Westrock Bag-in-Box. "Smurfit Westrock is leading the charge in preparing the packaging industry for future regulations by launching our EasySplit Bag-in-Box design."

The EasySplit Bag-in-Box system features an intuitive mechanism that significantly improves the separation of its two primary components: the plastic inner bag and the cardboard outer box. The design ensures that both components can be recycled in appropriate waste streams, reducing contamination and maximizing resource recovery.

Image Credit: Smurfit Westrock