Zero-Carbon Shampoos
O'right is On a Mission to Achieve Carbon Neutrality
Laura McQuarrie — March 26, 2021
O'right, a beauty brand from Taiwan, sees zero carbon as the only solution to climate change and it is on a mission to achieve organizational carbon neutrality and carbon neutrality for 77 products. To reach this milestone, the brand is aiming to have its products verified by SGS, the world’s leading third-party inspection company.
The brand's zero-carbon journey started in 2010 and 2020 was dubbed the brand's "zero-carbon year" as it marked a new milestone. The sustainable beauty brand makes products like zero-carbon shampoos and as O'right's Chairman recognizes, "Shampoos are fast-moving consumer goods, meaning that they generate carbon emissions during the use phase. This is why we have made it our mission to measure our carbon footprint from the production, delivery and use phase and eliminate all unnecessary chemical ingredients in our green products."
