Recycled Material Signage

It’s NOT about going carbon neutral anymore

Taiwanese green beauty brand O'right is addressing sustainability issues like plastic waste and fast fashion from all angles and its new O'right Da-an Concept Store makes a mark on the streets with a signboard made from recycled clothing and recycled plastic. The signage, which creatively repurposes 416 t-shirts and 175 kilograms of recycled plastics, offers an innovative approach to sustainability that's in line with the brand's philosophy.

As of 2017, the beauty brand switched all of its shampoo bottles to 100% renewable plastic and in 2018, the company was validated by SGS as a carbon-neutral corporate organization. Looking ahead, O'right is joining the RE100 initiative and is currently working towards the goal of becoming 100% renewable by 2025.