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Shiru's Protein Marketplace Helps Companies Buy Sustainable Proteins

Laura McQuarrie — May 2, 2024

References: greenqueen.hk

Shiru, the Californian food-tech company behind the OleoPro, created an industry-first protein platform powered by artificial intelligence to help companies find and buy sustainable proteins for product development.

Shiru has been using AI to identify high-value, scalable novel proteins for years, which led to the launch of OleoPro. Now, CPG companies and ingredient manufacturers are invited to explore a similar process. On the AI-powered protein discovery platform, users get a helping hand with finding the right protein formulation for new products in fields like personal care, food and materials.

“For the first time ever, ProteinDiscovery.ai will enable the direct purchase of functional, novel proteins via an easy-to-use e-commerce interface,” says Shiru founder and CEO Jasmin Hume, “These are research-grade samples of pure proteins, delivered in aqueous solution.”