Legging Recycling Programs
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Girlfriend's Clothing Recycling Program Upcycles Old Leggings
Laura McQuarrie — August 16, 2019The fashion industry is notorious for being wasteful but increased consumer interest in a circular economy has sustainably minded brands implementing clothing recycling programs. Girlfriend Collective recently introduced a recycling program of its own to collect old pairs of its Compressive leggings and turn them into new designs.
Girlfriend Collective is no stranger to repurposing materials, as its Compressive leggings are made from recycled water bottles—in fact, one pair of Girlfriend Collective Compressive leggings helps to divert 25 single-use water bottles from landfills—and it produces styles out of fishing nets and cotton industry waste.
The 'ReGirlfriend' initiative fights textile waste by having consumers purchase a shipping label and mail their used leggings, and they are incentivized to do so to get $15 toward a purchase in the future.