Upcycled Packaged Vegetables
Arctic Gardens Introduced its 'Perfectly Imperfect' Mix
Debra John — October 9, 2024Arctic Gardens has introduced the 'Perfectly Imperfect Mix,' designed to address both cost efficiency and food waste reduction which are major concerns for current consumers. This upcycled vegetable mix offers "an affordable and environmentally responsible option for preparing healthy meals, priced at $5.99 per kilogram—equivalent to Arctic Gardens’ regular mixes available in 550-gram to 675-gram formats."
Moreover, in alignment with its commitment to eliminating food waste (as much as possible), Arctic Gardens maximizes the utilization of surplus harvest and vegetable trimmings in its products. For instance, the 'Parfaits Imparfaits Vegetable Mix' is created from surplus carrots, cauliflower, butternut squash, broccoli, and rutabaga, which reflects the brand's focus on resource optimization and sustainability.
In addition, Marketing Director Adeline Mabilat states, “We are constantly looking for innovative products to offer our consumers..." Ultimately, this initiative highlights Arctic Gardens' dedication to sustainable practices while meeting consumer needs for quality and value.
Image Credit: Arctic Gardens