Sustainable Fibre Innovations

TENCEL, the flagship textile brand of Lenzing, showcased its sustainable fiber innovations at Intimasia 2025, held in Mumbai. The event, which marked the seventh edition of Intimasia, provided a platform for TENCEL to highlight its advancements in eco-friendly materials, including TENCEL Lyocell A100 and LENZING ECOVERO Black. These fibers are designed to align with the industry's sustainability goals by promoting resource efficiency and reducing environmental impact. TENCEL collaborated with various brands during the event, unveiling intimate and loungewear collections that integrate modern design with sustainability principles. This initiative underscores TENCEL's commitment to driving responsible practices within the textile industry.

The three-day event featured interactive product demonstrations and exclusive collection unveilings, allowing attendees to engage with TENCEL's latest innovations. Senior Commercial Director Avinash Mane emphasized the importance of such platforms in fostering industry collaboration and advancing sustainable solutions. TENCEL's participation in Intimasia 2025 also included partnerships with Direct-to-Consumer (D2C) and mainstream brands, further showcasing its versatility and influence in the evolving fashion landscape. This engagement highlights TENCEL's role in promoting environmentally responsible practices and its dedication to shaping the future of sustainable textiles.

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