Net Zero Carbon Sneakers
Allbirds Introduces First Net-Zero Carbon Sneaker Called The M0.0NSHOT
Mickey Phoon — March 23, 2023
Allbirds has introduced the first net zero carbon sneaker, the M0.0NSHOT. Co-founder and co-CEO Tim Brown spoke about the net zero carbon sneaker: "M0.0NSHOT isn't a silver bullet for the climate crisis — it's a proof-point that, when we take sustainability seriously, and are laser-focused on carbon reduction, we can make incredible breakthroughs."
The M0.0NSHOT is a high-top sneaker model with carbon-negative regenerative sock-like uppers made from merino wool grown on Lake Hawea Station in New Zealand. The sneaker has a carbon-negative, sugarcane-based foam midsole with Allbirds' SuperLight Foam containing 80 percent bio content. The eyelets are made of carbon-negative bioplastic made from microorganisms that convert methane into polymer mold. Additionally, the packaging is carbon-efficient and made with sugarcane-derived, carbon-negative Green PE. Allbirds also states that these sneakers will be delivered to consumers in biofuel-powered ocean ships and electric trucks.
The net zero carbon sneaker will be revealed to the public in June 2023 and available for purchase in Spring 2024.
