Eco-Friendly Hotel Bed Sheets
W Hotels Worldwide is Re-Making Its Beds with EKOCYCLE Sheets
Niko Pajkovic — July 11, 2022
W Hotels Worldwide has teamed up with musician and entrepreneur will.i.am and The Coca-Cola Company to make its hotel rooms more eco-friendly by utilizing EKOCYCLE's sustainable bedding. For those unfamiliar, EKOCYCLE is a sustainability-focused lifestyle brand that specializes in products made from recycled materials.
As a result of the new partnership, W Hotels has committed to re-making all of its beds with EKOCYCLE's signature sustainable sheets, which are made from rPET (i.e., polyester made using recycled plastic). In particular, the company will begin using EKOCYCLE's king-sized sheets, which, within their material, contain approximately 31 recycled plastic water bottles.
“Working with will.i.am and Coca-Cola’s EKOCYCLE™ brand allows us to ‘change’ our sheets, reset our alarm clocks and pledge to make a difference one W Hotel stay at a time," said Sarah Doyle, Global Brand Director of W Hotels Worldwide.
Image Credit: W Hotels Worldwide
