Sustainable Laundry Packaging

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Aluminum-Packaged Laundry Detergent

D2C Eco Detergents

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Eco-Friendly Laundry Strips

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Ecover Launches the Laundry Capsules with Eco-Friendly Packaging

Kanesa David — April 10, 2024

References: packaging-gateway & ecover

Ecover is proud to unveil its latest environmentally conscious innovation: Ecover Laundry Capsules. These capsules are packaged in boxes made from 90% recycled cardboard and are certified by the Forest Stewardship Council. Available in boxes containing either 18 or 34 capsules, this launch offers consumers a convenient and eco-friendly option for laundry needs.

Ecover Laundry Capsules utilize upcycled rose petals and apricots to create two distinct fragrances: Lilac and Rescued Rose (Bio) and Almond and Rescued Apricot (Non-Bio). Ecover Laundry Capsules are free from dyes and optical brighteners, ensuring a gentle yet effective clean for clothes while minimizing environmental impact.

Marketed as Leaping Bunny-certified with a carbon neutral certification from Climate Impact Partners, these new laundry capsules are perfect for the eco-conscious consumer.