Low-Impact Reusable Cosmetic Packaging

The Ecofill Responds to Groupe GM's Eco Initiative

References: happi & groupegm

The Ecofill is Groupe GM's latest innovation and is part of its eco plan. The four-year-old green initiative, Care About Earth, covers environmental and social actions to accomplish its worldwide corporate strategy. Ecofill is one of many environmentally-friendly product launches of 2022.

The new sustainable product is refillable and traceable. Its patented design dispenses the product with ease while remaining a cost-effective solution to reduce the environmental impact of the cosmetic industry. Moreover, Ecofill is made with 8 grams of recyclable plastic and offers a sealed 400-milliliter pouch.

The low-impact packaging technology is also available in generously-sized dispensers dubbed the Ecosource. Consumers looking for larger quantities can shop the Ecosource line for exclusive airless technology and a refill capacity of 375 milliliters.